We are delighted to welcome Sharon Price to the EBO team as our new Clinical Pre-Sales Manager. With an impressive career spanning acute, community, and mental health settings within the NHS, Sharon brings a wealth of clinical insight and a strong track record in digital transformation, quality improvement, and service redesign.
Sharon began her career in acute and emergency care before moving into community and mental health nursing—experiences that have shaped her holistic, person-centred approach to care. Her time supporting patients in their homes, often in critical conditions, fostered a deep appreciation for digital tools that can empower both patients and healthcare professionals.
From co-designing a Care Home Matron Service that significantly reduced A&E admissions, to implementing virtual monitoring that improved patient safety and staff confidence, Sharon has consistently driven innovation to enhance care delivery. Most recently, she served as Digital Clinical Lead at Sussex Partnership NHS Foundation Trust, and is a proud Florence Nightingale Foundation Digital Leadership Scholar.
In her new role at EBO, Sharon will work closely with healthcare organisations to align their needs with scalable AI-powered solutions—bridging frontline experience with cutting-edge technology. She will be instrumental in ensuring that EBO’s Virtual Assistants and digital tools deliver genuine value across the NHS.
Sharon shared that what drew her to EBO was its clear mission to humanise AI in healthcare—alongside the opportunity to co-create solutions that genuinely serve the needs of both clinicians and patients. As she puts it, “AI isn’t here to replace us—it’s here to restore time, compassion, and confidence in care.”
